One of the significant dilemmas facing early web designers was attempting to overcome the limitations of having a flat, static web page. Early attempts to overcome this included calling up computer programs from distant servers or requiring users to download cumbersome plugins in order to add movement within a page.

Eventually, designers became aware of the built in animation capabilities of the newest GIF format. With it, web pages could present full animation in a manner which is native to the web browser. With such animations, a page could draw attention to certain features, scroll banner information or simply show off an attractive graphical element or design.

The designers at Adscape are able to design original gif animations for you or can often take your existing graphics and turn them into animations. In doing so we can optimize them to make them compact, light and fast to download. Let Adscape bring your web site to life with GIF animations.